Public Relations: The Master Now

Has the internet and social media revolution allowed the public relations industry to dominate journalism?

After a century in which public relations needed journalism (because journalists were the main gatekeepers of news and information), the internet and social media have now empowered the PR trade and freed it from subservience to the news media.

What does this mean for the future of journalism, and the future of the public interest?

This debate launches a new Reuters Institute book co-authored by John Lloyd and Laura Toogood: Journalism and PR: News Media and Public Relations in the Digital Age.

Speakers to include: John Lloyd, senior research fellow, Reuters Institute for the Study of Journalism, Ed Williams, CEO, Edelman and Trish Evans, senior lecturer in public relations at the University of Westminster.

Chair: Matthew Taylor, RSA Chief Executive

In association with the Reuters Institute for the Study of Journalism