The Era of Behaviour

LRN CEO and author of 'How', Dov Seidman visits the RSA to outline the implications for living and working in what he calls the ‘Era of Behaviour’, where the source of competitive advantage has dramatically shifted from what we do, to how we do it.

Long before the global financial crisis or the Arab Spring, author and LRN CEO Dov Seidman had been describing the conditions of a world that was fast going from connected to interconnected to interdependent, where we rise and fall together globally. For the past two decades, Seidman has been promoting the idea that our behaviour matters and has devoted his life’s work to helping companies innovate in how they behave. At the RSA, Seidman will rethink the implications for living and working in what he calls the “Era of Behaviour”. He’ll discuss how the source of competitive advantage has dramatically shifted from what we do to how we behave – how we lead, govern, engender trust, and connect and collaborate in our relationships.

Speaker: Dov Seidman, founder and CEO of LRN, and author of “How: why how we do anything means everything”.

Chair: Jo Confino, executive editor, the Guardian and chairman and editorial director of Guardian Sustainable Business

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