Student Design Awards winners: Moving pictures
Brief 8: Conceive and produce an animation to accompany one of the two selected audio files that will clarify, energise and illuminate the content
Winners:
- A Sinking Feeling - Mark Churcher, Edinburgh Napier University, Scotland
- How To Be A Good Ancestor - Zoe McCarthy, National College of Art & Design, Ireland
A Sinking Feeling focuses on a single rotating cube which shows a variety of possible scenarios that may take place if we choose to act on climate change or if we do not. The stop motion animation was made using 3D models powered by a series of motion control devices. The models represent both the many challenges that we face like pollution and rising sea levels and the opportunities that we have to make a difference through technology, finance and policy. The bright colour palette, engaging soundscape and creative models combine to send a clear message, the time to act is now.
The animation was submitted in response to Moving pictures Category 1: The Future We Choose with audio by Christiana Figueres.
Mark Churcher
BA Product Design, Edinburgh Napier University, Scotland
Marketing Trust Award of £2000
Staff Choice Awards of £500
How to be a Good Ancestor introduces a character in their own universe who is also tackling the challenge of caring properly for their planet. By tracing the journey of a single character and their experience of their planet, the viewer is encouraged to consider what is possible when individuals live within their means. A focused colour palette and careful audio additions enhance the visuals and help bring this alternate world to life.
The animation was submitted in response to Moving pictures Category 2: How to be a Good Ancestor, with audio by Roman Krznaric.
Zoe McCarthy
BA Illustration, National College of Art and Design, Ireland
CIM award of £1000
Highly Commended
Lauren O'Brien, BA Graphic Design, National College of Art and Design, Ireland
Choose Your Future: An animation set in a game show world that highlights the personal burden felt by having to make a choice for your own future and for the future of the planet.